What You Should Know as an American Visiting Amsterdam

What You Should Know as an American Visiting Amsterdam

Amsterdam is more than tulips, bikes, and canals—it’s a mosaic of culture, charm, and little surprises that can make or break your trip. If you’re an American visiting Amsterdam for the first time, congratulations—you’re in for an unforgettable experience.

From cycling etiquette to cultural norms, knowing what to expect (and what not to do) can help you blend in better, avoid awkward moments, and make the most of your stay. So, here’s your unofficial guide to navigating Amsterdam with ease, curiosity, and a touch of Dutch flair.

Understanding Amsterdam's culture

The Dutch pride themselves on practicality, honesty, and efficiency. This shows in everything—from the straightforward way they speak, to the simple-yet-smart urban design of Amsterdam. As an American used to small talk and service culture, this can feel jarring at first.

The canals of Amsterdam

Why Amsterdam feels familiar—But isn’t

You’ll find most locals speak excellent English, and the city feels welcoming to tourists. But don’t mistake that for Americanization. The rhythm of life is different here—slower, quieter, more considerate. Rush-hour noise is mostly from bike bells, not honking cars.

Do: Explore beyond the tourist zones

Get lost in the Jordaan district’s quiet canals or eat your way through the multicultural De Pijp neighborhood. Head north to NDSM Wharf for an artsy, industrial vibe. The city rewards wanderers.

Don’t just stick to the red light district

It’s safe and fascinating, but not representative of Amsterdam as a whole. Many locals actually avoid it. Visit, be respectful, but then venture into neighborhoods where life feels more local and less like a tourism loop.

The Dutch directness: Don’t take it personally

Prepare yourself for brutal honesty. If your umbrella is blocking someone’s path, they’ll tell you. If you ask for an opinion, you’ll get it—uncut. It’s not rudeness. It’s efficiency.

Do: Learn a few Dutch phrases

A simple “Dank je wel” (thank you) or “Goedemorgen” (good morning) goes a long way. Even if you butcher the pronunciation, locals appreciate the effort.

Tipping in Amsterdam: What’s expected?

Service charges are included, but it’s polite to leave 5–10% if you’re happy with your meal. For drinks or coffee? Rounding up to the nearest euro is fine.

Do rent a bike (But know the rules!)

Amsterdam is built for biking. But be warned: it’s not for the faint of heart. Locals ride fast, obey their own rules, and won’t hesitate to ring their bell if you’re in the way.

A bike on a bridge in Amsterdam

Navigating public transport like a local

Trams, metros, and buses are efficient. Use an OV-chipkaart or a travel app like 9292.nl to plan routes. And remember to check in and out.

Coffee culture: Know the difference

  • Café: A place for coffee, pastries, and food.
  • Coffeeshop: A legal marijuana dispensary.

Weed laws: What’s legal (And what’s nNot)

Yes, cannabis is tolerated, but that doesn’t mean you can light up anywhere. Use is only allowed in designated coffeeshops or private residences.

Do try local treats (Yes, Stroopwafels!)

Sweet, gooey, and uniquely Dutch stroopwafels are a must. Eat them fresh at a market or warm one over a hot coffee cup. Also try bitterballen, Dutch cheese, and raw herring if you’re feeling adventurous.

Don’t confuse stroopwafels with waffles

They’re not breakfast food. They’re delicate, thin waffle cookies with caramel filling—meant to be savored, not drenched in syrup.

Nighftlife in Amsterdam

Respect the canals and bicycles

Don’t sit on canal edges carelessly, and don’t block bike lanes for selfies. These things matter here.

Things you’ll wish you knew sooner

  • Tap water is 100% safe 
  • Public restrooms may require €0.50–€1
  • Plastic bags cost extra
  • Most shops don’t take American Express

Conclusion: You'll love it

As an American in Amsterdam, you’ll likely leave a bit more relaxed, more intentional, and a bit more Dutch at heart. So take the plunge and rent that bike, try that stroopwafel, and soak in the charm of the canals. Amsterdam is ready for you.

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About the author: Bianca Letens

Bianca Letens, co-founder and owner of the Dutch Waffle Company, transformed her childhood love for Dutch stroopwafels into a thriving business. Growing up in the Netherlands, Bianca was surrounded by rich culinary traditions that sparked her passion for authentic Dutch sweets.

In 2019, Bianca and her co-founder launched the Dutch Waffle Company in Nappanee, Indiana, with a clear vision: to offer the freshest and most traditional stroopwafels in the United States. Their dedication to quality and authenticity quickly gained popularity, with the brand’s products expanding across the country.

Among Bianca’s proudest achievements is the success of the No-Bake Stroopwafel Pie Crust, a new product that has become a customer favorite. Bianca’s commitment to inclusivity is evident in her efforts to provide gluten-free and vegan options, ensuring that everyone can enjoy the delights of stroopwafels.

A key part of Bianca’s approach to business is her love for working directly with customers. She and her team are always excited to collaborate on custom orders and special requests, offering personalized stroopwafel creations to meet individual needs. Bianca Letens continues to drive the Dutch Waffle Company forward, blending passion with innovation to share her cherished heritage and connect with customers in meaningful ways.

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